Monday, April 28, 2014

The Essence of Corporate Gifts


Ever tried using promotional products on your marketing campaign but don’t seem to find a middle ground or reason why you are doing so. Sometimes, yeah you thought of having it as a means to build your brand or business, but it seems it is not quite effective and you are better off without it. This could be a good time to understand the essence of corporate gifts. What is this you ask? It is something very crucial and may even save your campaign.
                                            
Corporate gifts

Corporate gifts are any items that are used to promote your corporation. It could be a simple promotional pen to a complex promotional mobile charger. Basically, corporate giving is done to mainly to promote one’s products or services to the part of the market that do not know your brand. It is also a way to promote your brand to the market where you get to build really strong sense of value to your clients thus establishing loyalty. But most importantly it is a chance to give to the people ahead of time. Yes pretty much like the concept of paying it forward.

The Act of Giving (Why is it important?)

Corporate gifts have the word gift in the term because it is indeed an act of giving. Corporate gifts enable you to build your worth and it helps you establish really good sense to your customers and would be customers. It means that you are a company that cares.

When it comes to marketing, you can beat competition by appealing to your customers’ emotions and favor. If you think that you have some things to offer to your clients, then offer them without necessarily expecting something in return. This is the only way to actually provide genuine products. If you truly care, they will feel it.

On top of that, you will also find ways to make the whole thing better. You will try your best to make the campaign a lot more meaningful.

Usefulness vs. Uselessness

This is of course non-debatable, but for the sake of it since a lot of small businesses focusing on useless items over useful ones. It doesn’t matter if your items look fancy and cool if they are at blank point useless. You should focus on items that are really useful that they can attend to each day. Without it, everything will just be pretty a waste of time and money.

Quality vs. Quantity

Also, you should know that quality beats quantity over a notch higher. Yes you may go for quantity but not unless they prove to be of quality. Sometimes, you just have to make sure that they last. Without them lasting, they will certainly just end up destroyed or thrown

Why Some Work and Some Don’t

This is the part where you should know that not all promotional items work. Some of them may and some of them not. So be careful when buying wholesale portable phone chargers. It may no work for your market. The best way is to do a bit of research.

Nonetheless, knowing everything above will only make you a better marketer and truly build genuine promotions through corporate gifts.                            


Monday, April 21, 2014

What Makes An Awesome Portable Power Bank Distributor

                                                           

There are just a few portable power bank distributors out there. But you should consider how to find the best one, despite the fact that the numbers are low. The fact remains that promotional products campaign should be properly thought of, even if you think you have a formidable device that will work anytime or at any market. Take note that there will be no ultimate promo item out there. The so-called best will always rely on the market. 

Without further ado, here are some key points in finding out if you have an awesome portable power bank distributor in town. You may also take note of these points for it may work with any promo product supplier as well.

They should be authorized to sell

The last thing you want to know is that the supplier or manufacturer you are having is supplying products illegally. This would be really bad for you. Make sure they are registered and that they are offering genuine products. Scammers are still prevalent and they may always hit on newer marketing directors or business owners. So make sure they have a physical business office in the world and not just one that sells stuff online.

Prefer those who have warranties and money-back guarantees

Although, this may not be necessary as long as they deliver their products according to agreement, it is sill better to pick those with warranties or money-back guarantees out there. They can keep you from your worries and they will also keep the tasks with responsibility.

Prefer those with amazing discounts

Of course not all companies could offer discounts and sales. But it does not mean that you should stop looking for one. There are other certainly great companies that offer discounts that you need. You can focus on these products and you will get the results you wanted. Discounts vary, and they may come in bulk purchase discounts, customization discounts, design discounts, and so on.

Focus on Customized products

Customization is the key to success. Always add a personal touch to your products. If the company can’t offer this to you, then you are facing a wrong company.

If you are confident that you found the right distributor already, then you can go straight ahead and buy promotional portable charger from them.  Once again, promo portable charger for android and other devices are quite useful and could truly builds your brand. Like promotional USB these items that associate with technology are the ones that last and truly promotes your brand.

Monday, April 14, 2014

Why High End Promotional Items Always Gets The Scores


There are basically a lot of promotional products out there. Even if you are an amateur, you can tell which of these products are of high quality or not. If you are wondering right now if there is real a difference between high end promo products and those that are not, then you should know that there is! Is this a thing you should be concerned about? Absolutely!
                                                             High end promotional items naturally get the scores by getting you the results you needed especially as it converts to genuine product promotions. They are simply more enticing to look at. They are looking awesome in terms of design. They last longer when considering the shelf life. They are absolutely the ones that are being used by your clients. 

So what does these facts leave you? Should you consider high end promotional items despite the price? Wait, does high end promotional items need to be expensive? The thing is, it is not necessarily correct.

Be not mistaken that high end promotional items need to be expensive. They do not even have to be items that are truly costly. When you talk about high end promotional items, we are talking about the quality and not mainly on the price. If you could get good quality products, despite the price, then that is what you call a genuine high end promotional item.


So where can you find affordable high end promotional items in the market? Well, you should know that there are a lot of promotional product suppliers today. They have gone up ever since the start of the use of promo products being really useful. In fact, the number has gone to thousands in North America alone. This point tells us that due to the competition, we can certainly tell there would be some that offers very competitive price. These prices may be lower than usual. In fact, one of them is worth the mention. SaveOnPromotions a leading supplier and manufacturer of highly customized products offer quality products at insanely low price. These prices are so low that you can’t even understand how they make it. Don’t be confused, the items are indeed high end, although they do not offer every single promotional product, they offer items that matter or what they think will have real impact. Therefore, the secret of SaveOnPromotions and their amazing prices relies on their ‘focus.’ They focus only on items that work and those they can manufacturer at a lower price, yet the items still are of quality and provide results.

They are known to be the number one power bank online distributor for the fact that they offer this unique, yet powerful product. In addition, they offer bulk orders such as bulk personalized iphone power bank that leads to even more discounts and price cuts.

I am not saying that SaveOnPromotions are the only ones that could offer these products. You can actually just search for some of these suppliers and manufacturers and you may get reliable products as well. These items are wonderful products that involved products that are very useful yet of quality.

Sometimes, finding high end promotional products is about finding the right ones that offer the quality that you do not have to spend more. Or to put it, it is actually finding ones that are unique. Ingenious products are usually the ones that get results from most times. They offer reliable products that could work better than anything. These items are truly useful and are unknowingly cheap. You have to figure out about these products if you want them. Don’t just go for items that are actually common and not original at all. Everyone is having pens, which makes this item never on the list of high end items.

Another thing to consider is the customization. You want items that are highly customized. There is something about displaying your personality on the products that make it worthwhile.

Basically, high end promotional products always get the score just because they are useful and people can tell that they are of quality. As you can see, it is not about the price of the product that dictates the usefulness of the item, but finding the right supplier, focusing on uniqueness, and going for full customization.



Sunday, April 6, 2014

The Power of Power Banks

Sometimes business owners and marketing directors focus on items that are mundane and common that people already expects to throw them straight to the trash. This shouldn’t be like this right? There should be a better item that will promote your brand no matter what. Well, the answer is no.

There will never be a perfect promo item that is perfect universally. However, you can always assess your customers and check if they are interested in these items. The only way to succeed in promotional products campaign is to know your audience. Even if you do not know them, you must have an idea on what they do or what they are into. But if you are really lazy in regards to this, you may want to hear about a cool item that is quite effective.

This item is sometimes called branded mobile charger but it is better known as power banks.

What does the power bank how and how does it help you in establishing your brand and business to newer sectors of the market? Basically, we will make one big assumption. That everyone is freaking addicted to his or her smartphones or gadgets! We want to be connected all the time. We want to shoot a picture of us all the time. Though sometimes we use it for productivity such as to figure out the next train or to set appointments and send mails. If this is the case, then we need power banks.

Whenever we die out of battery, we will need these power banks to recharge our favorite smartphones to get connected once again. This way, you provide something very valuable. Something that they would die for in times of dire needs. Sometimes they are very highly shareable and most of the time they are carried around anywhere they go.

This marks a perfect promo product for you to offer to your clients that if you agree that your customer is one of those addicted to smartphones about 80 percent of the market.

Here are some of the benefits of power banks that you may want to consider:

Power bank is easy to design – with its various shape also a great surface area for you to highlight your logo is available. With this kind of item, you can generate better retention and brand recognition. This means that personalized promo portable chargers are edgy and are the item you want to have.

They are portable – these branded mobile charger are quite portable. They are lightweight and you can carry them around you like. Travelers love them. Customers would love these especially employees and students who are always on the go.

You can purchase them wholesale – luckily, SaveOnPromotions a reliable power bank distributor has organized a wholesale power bank deal that allows you to get massive discounts! With wholesale deals, you wont have problem in having mass production with lesser cost.

They are share-able – this means not just one prospect can use the product. They could share the item with 4 other users. This is a great venue for your business to be promoted to passerby or strangers. Imagine a massive return in the promotional campaign with just one item.

Furthermore, they have longer shelf life – power banks tend to be sturdy. If you get lucky with the distributor, you will get a quality one that lasts for months. Now you can promote your product longer than most products out there.

If you are now interested in looking for a power bank distributor, then you should check SaveOnPromotions. They offer the best lines and have the most interesting customization out there. Check them out.

Tuesday, April 1, 2014

Making An Effective Promotional Campaign Through Personalised Products


There are tons of ways to promote your business, however if you want to truly have a great product, then you should check out fully personalised products. These items, I would confidently say, are the only items that work.

Why is that? It is because the items are not memorable when they are not customized to fit your business. Always keep this in mind especially when using promotional products for your marketing. The best way to do this is to start with following the tips below.

Think of an original idea

An effective, promotional campaign through personalised products starts with an idea. But it is not just any idea - you have to make an original one. You should focus on the best items that truly matter to yourself and those that are truly original. There are so many unoriginal promo products out there, it is about time to think out of the box and focus on the original ones. An original idea can be anything, it could lead to any item, for example it could be a promotional calculator, I mean who would think of that one as a promo product? It could also be obviously useful products but are usually overlooked, say promotional USB drives or personalised USB power bank.

Original ideas always cut through your customers. It could turn customers to more interested customers, while prospects to possible buyers.

Go focus on the design

Sometimes, beauty is all you need to feel good about something. If a thing is beautiful, you will love it easily. In the case of promotional products, you may want to focus on how to beautify your products. The way to do this is to ‘personalise and customize’ to match it to the best design and exterior the product could reach! There are reliable promo products supplier and manufacturers that are able to satisfy this need.

If you have no expertise on design or anything related to making the product a lot more attractive, then you may want to hire a designer or artist. You may also go for manufacturers that offer ideas to you, such as SaveOnPromotions.

Think of how your business’ personality is set on the product

Don’t forget to add the personal touch of your business. Sometimes it is all that matter. You should consider how the product is meeting your business’ vision, mission or objectives. If you are the sturdy kind of company that offers sturdy and reliable products, then show it through the promotional items you intend to offer. If you are the savior type of company, then focus on items that are more of saving people. It may not necessarily be medical products, but you can think of something related to it, perhaps a personalised USB power bank to save the dying battery of your consumer? Think about it.

There are definitely ways to promote your brand and an effective way is to focus on the personalised promotional products. Try it out and you may just be successful about it.

Sunday, March 9, 2014

Key to Success on Tradeshow Follow-ups


What do you think are keys to success on tradeshows for promoters and business owners? One answer prevails – it’s the follow-ups!

But before you go into the details on how to do follow-ups you should understand what trade show is.

Tradeshow is about getting leads and promoting your brand. It’s about exhibiting what you have to offer to the market by hosting events along with other exhibitors. It’s a perfect opportunity to build relationship, talk to clients and prospects, show to the world your products, meet investors, and promote your brand to any passerby. A seasoned investor and marketer see tradeshows as an opportunity for growth of the company.

As for you, you want to make the most of tradeshows. It’s a given that you may have provided cool promotional products already in those tradeshows. You may have also given out your information already like email address, websites, and other contact information.

But then what? What’s next after a tradeshow? You probably have no idea and if you are then you may be included in this detail: 80% of tradeshow leads are not followed up!!

Imagine that! A total waste of effort and finance, well, unless you provided some intriguing promotional products you may get good leads and responses. However, for those who are in doubt, then you should consider checking these tips:

Understand the your leads

Of course not all leads qualify. Leads where prospects have not the qualities you need and some of them may be junk, however there are cherries in the crowd too. These are the ones you want to focus on. Never mind the useless one and focus right away to the leads that matter. You can let your marketer sort through the leads you got already and see the best fits.

Have the right team

For your knowledge, the leads can be broken down further. Those that are semi interested, highly interested, and those who are not interested at all yet you got their info. Bottom line is, all of them qualify as a possible client in the future. This is where getting the right team comes in. To get the most of this you should build a marketing team that is dedicated to provide good alternative and viable options for not-so interested prospects. Inside sales team are great for interested ones and standing customers. Furthermore, trade show specialist who has their way in knowing what promotions that could transform non-interested people to interested ones (usually via the use of interesting promo items).

The Follow up

Now the real secret is the follow-up. The teams above are the ones responsible for the follow up. Follow up is a priority. Always increase the amount of time and resources that are allocated in this process.

Never rely on just sending brochures or an e-mail address. Most of the time, it’s critical to call every prospect immediately after the show. In addition, consider whether which team fits well to the follow up.

You may want to focus on the best leads first, but you can also get the worse ones especially if you have provided them valuable business gifts in the first place.

Consider a professional approach as always. Make clear call to action and for sure your follow-ups won’t go in vain.

Good luck!

Monday, March 3, 2014

Top Promotional Products Industry Players

Top Promotional Products Industry Players

When we talk about promotional products, they are not possible without the manufacturers and suppliers that make them happen. Every marketer recognize the importance of having a reliable promotional products supplier for their marketing needs since they may need continuous relationships with them. Furthermore, it may be best to get this relationship right at the beginning rather than shifting in a middle of the deal, which not only costs more but also could waste your time.

This is why it is important to learn about the top promotional products industry players today. The list will be able to give you insights on what they offer and how they provide it to you. All companies differ in one way or another. Check out these industry players today:

Proforma

Founder Greg Muzzillo and CEO Vera Muzzillo who owns Proforma still ranks the top for consecutive years now in providing businesses with promotional products. Situated mainly in Cleveland Ohio, Proforma boasts on their tag line as the one source and infinite resource for marketers and promoters. Proforma with its wide scope of services is able to fulfill almost all graphic communication needs. The strategic team of 750 is hard to diss. They have around 15,000 product manufacturers who are experts in their field.

BDA Inc

While in Woodinville, Washington, BDA Inc proves to be the second noteworthy promotional item supplier. Jay Deutsch the CEO and Co-Founder of BDA claims to evolve branded merchandise. They boast to provide the impactful enterprise-wide support. Relationship is what they advocate. Creativity and innovation come next. They claim to do holistic market research and trend analysis, helpful for getting the best promotional items for your company. CPG sales promotion specialists are what they provide. With proprietary product design and development while focusing on eco-friendly solutions. Basically, they takes pride in their research and analysis of your audience to help you choose the right promotional products for your brand.

IMS

IMS or Integrated Merchandising Systems LLC with CEO Rick Remick is another top promotional products industry player. Rank third as the highest promotional product sales. IMS offers dedicated teams that are accountable for managing and coordinating activities across supply chain disciplines. Quite sophisticated but they focus on strategic sourcing and production.

4Imprint

Free art. Free samples. 4imprint based on Oshkosh is also another major contender in the promotional products supplier world. 4Imprint is also proud to provide 360 Degree Guarantee, which makes ordering risk free.

HALO Branded Solutions

With promotional sales over 150 thousand dollars, HALO is one of the great promo product suppliers out there. They brag to have catered over 40,000 satisfied clients to date.  Here are the services they include online and traditional solutions, employee incentive programs, rush promotions, global outsourcing, art and design creations, and fulfillment services.

Cintas

Scott Farmer is the CEO of Cintas with also over 150 thousand dollars sale like HALO and is based on Mason Ohio. Cintas focus on unconventional and utility promotional products. They also provide great apparels perfect for promotions.

Geiger

One of the largest family-owned and managed distributor of promotional products in the United States. Geiger tries to be different by taking a consultative approach to your current marketing or promotion challenge. No matter what the need, Geiger boasts their promotional consultant capabilities. It’s said that they work with you until you reach a high-impact program that gets your desired results.

The list actually goes on until 100 or even more top promotional products industry players. What matter however is that you get the best deals on whatever you pick. Those top suppliers mentioned above might not be appropriate for you with their locations, despite the delivery service they provide.

There are also notable contenders that are coming your way catering services in Northern America, such as SaveOnPromotions. Furthermore, you should focus on building relationships with your supplier. That is the best way to get better deals in the future.

There are a lot of things to consider when you want to promote your products, but with the help of the right supplier you will be able to get the results you wanted.  For promoters and business owners who consider promotional products, finding the supplier is not the first step, you actually need to understand how it works first to get a general idea.